About the studio

A small studio with a serious love for weeknight dinners.

Svryxellkraxis is a planning studio based in Rochester, Minnesota. We started in a shared kitchen in 2019, helping a handful of families plan groceries on Sundays. Today our planners craft personalized weekly menus for cooks across the United States.

Our work sits at the intersection of food, organization and good design. We believe weeknight cooking should feel calm, varied and seasonally honest — and that planning the week is a creative act, not a chore.

Say hello
Menu planner writing a weekly grocery list at a wooden desk
What guides us

Five values you can taste in every menu

Seasonal first

We plan around what is in season, then build menus that respect the calendar and your local market.

Pantry honest

Menus use ingredients you actually have or can find easily. No scavenger hunts for niche imports.

Time aware

Every plan respects your real weeknight window — fifteen, thirty or sixty minutes. We never overpromise.

Variety with rhythm

Repeating anchor recipes each season lets new ideas shine without overwhelming your shopping list.

Quietly thoughtful

Notes, swaps and prep tips arrive in plain language so the menu feels like a friend's recommendation.

Our story

A timeline of small decisions

One shared kitchen, six families

Founder Margot Whitfield began trading printed weekly menus with neighbors who wanted help organizing the grocery list.

The taste quiz arrives

A simple ten-question intake replaced spreadsheets and let us serve cooks beyond Rochester.

Seasonal calendar launches

We published our first regional ingredient calendar so subscribers could anticipate menu themes.

Where we are today

A team of four planners ships menus every Sunday and answers swap requests within one business day.

Our pledge

How we show up for you

Clear communication

One inbox, one planner, plain language. You will always know who is reading your reply.

Care with your data

Quiz answers are used solely to personalize menus. We do not sell personal information.

Less waste, by design

Smart shopping lists and ingredient overlap reduce what goes uneaten at the end of the week.